Hidden in a sleepy bedroom community northwest of
Chicago, an artist works late into the night, silk
screening simple image over image, that grows into a
pyschedelic spider web of visual messages.
Chris Peldo stands in the doorway of the detached
garage he has converted into a studio. "Suburbia, he
moans. Is good for the soul." If Peldo is a leading figure
in the emerging Chicagp Pop Culture Movement- he
doesn't look the part. He appears quite ordinary. But,
quickly you are introduced to the candid, uncensored
nature that fills his work with direct, unfiltered honesty.
In conversation, it doesn't take long to see the energy
that is ultimately unleashed in his paintings. And
unleased it is!
Peldo finds his imagery on the streets- off billboards
and cereal boxes, from newspapers and magazines.
Comic book characters and logo marks layered one on
top of another grow into a screaming vibrant jungle of
visual images. The relentless showers of color create a
unique abstraction of pop art and first person
expressionism. "It's like Pop meets Abstraction 90 MPH-
Head on." " When I go into the studio to paint, I have
no idea what is going to happen'," Peldo says. "And I
don't want to." "I work as a designer during the day. It's
a very detail oriented, precise discipline. With my
paintings I just let loose."
Peldo's involvement in the world of advertising and
design has had another, even more direct connection
to his painting. In 1993 Peldo was chosen by Michel
Roux and Absolut Vodka to represent the state of
Illinois, joining 50 other artists from across the U.S. in
their international "Absolut Statehood" advertising
campaign. "I had always wanted to do a piece for
Absolut, so when they called I was very psyched."
While the confines of family life in suburbia fosters an
apperarance of normality, there is no mistaking Peldo's
unusual perspective on life and it's connection to his
art. Those who know him well are often confounded by
his occasional momentary refusal to "grow up." "it's a
gift," he routinely responds.
Too young to be a baby boomer, too old to be a
Generation Xer, Peldo is floating in a boundless
generational limbo, helping him avoid donfirming
labels and thematic limitations. That freedom results in
a refreshing unpredictability. Just as his art violates the
boredom of suburbia by quietly commiting outrageous
acrylic images to wood and cavas, having a Peldo or
two invade the tranquility of your home does wonders
to keep the dullness of life at bay.
Peldo is represented in Chicago by the David Leonardis
Gallery.